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  Former Senior Director of Retail Systems at Ann Taylor, Tom Demeri, Joins Sophelle

Addition further bolsters Massachusetts consulting firm’s expertise in the retail technology sector.

Framingham, MA - February 10, 2008 - Sophelle, the Framingham-based, retail technology consulting firm announced today that Tom Demeri has joined the company as a Director. As a Director, Mr. Demeri will responsible for spearheading critical projects, and pursuing business development opportunities.

Sophelle provides strategic consulting services to some of the nation’s leading retailers, helping them address complex technology issues. The appointment of Mr. Demeri is expected to help expand upon the successes that the company experienced in 2007.

“Tom will no doubt be an excellent asset our team,” states Sophelle Founder and President, Doug Weich. “The past year has been one of the most successful in our company’s history, and the addition of Tom’s expertise and leadership in the retail technology industry will serve to further that success.”

For 25 years, Tom Demeri has been managing the design and delivery of technology solutions for successful retail organizations. Tom has a proven track record of successful system deployments across a variety of retail technologies. As Senior Director of Retail Systems at Ann Taylor, Tom oversaw all aspects of Store Systems support for their more than 700 stores and was responsible for new projects, rollouts, hardware/software maintenance, and business relationships. Recently, Tom has applied his retail systems expertise as a consultant for a number of top retail companies, including Gucci Group, Coach, Uniqlo USA, Waterworks, and Olive and Bette’s.

About Sophelle
Sophelle, an experienced provider of management and technology consulting services to the retail industry, helps both emerging and Fortune 500 clients achieve IT objectives by delivering sound, flexible strategies and reliable, efficient solutions. Committed to client success and satisfaction, Sophelle generates measurable value in the areas of IT strategy, application development, systems integration, quality assurance, risk management, and IT recruiting services. Sophelle serves clients throughout the Northeast, and works with some of the nation’s leading retailers. Founded in 1995, Sophelle is headquartered in Framingham, Massachusetts.

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Contact information:
Pete McNeil, Marketing Manager
Sophelle
600 Worcester Road, 4th Floor
Framingham, MA 01702
Phone: 508.663.1612
Fax: 508.663.1699
pmcneil@sophelle.com